Photo courtesy of Syracuse Advisers, Bedford Square, London.
Syracuse Advisers Ltd. is a new player in the family office wealth management sector focused on Eastern Europe and West Asia. Under the leadership of Huw Jenkins, the firm uses advanced technology as well as detailed market insights to drive growth and set new industry standards.
Setting the Standard
In 2022, Syracuse Advisers Ltd emerged as a key new player in the wealth management sector, particularly for clients from Eastern Europe and West Asia. By combining personalized bespoke client services with modern technology, the company has made significant progress in these regions and is set to expand its reach. “Our goal has always been to provide unparalleled service and work with selected partners to offer investment opportunities tailored to the unique needs of our clients in these regions,” says the company’s UK director, Huw Jenkins.
Syracuse is driving its success by understanding local market dynamics and committing to technological advancement. Utilizing the skill sets and experience of a team whose expertise provides bespoke reporting and introductory solutions that meet the diverse personal and financial goals of the family offices and HNW clients from the region.
The senior management team have decades of combined experience and knowledge spanning the globe representing family offices, investment banking, private banking, tax affairs (individual and corporate), foreign exchange/international payments and investing into fintech solutions.
The diverse range of services on offer draws HNW clients and family offices trying to restructure their assets across multiple jurisdictions, requiring advice on estate planning, taxation, inheritance planning or making a social impact and leaving a legacy, as well as seeking opportunities in alternative investments sector such as property, art, equine, collectibles, NFTs, etc. Indeed, according to Capgemini’s survey of HNWIs around the world, 91% of the HNWIs that they surveyed were active in alternative investment space, such as real estate, wine, art, and collectibles that may reflect lifestyle choices. Notably, HNWIs seek returns from passion-driven investments, which they say are more than hobbies.
Wealth Waves: Riding the Market Surge
According to UBS wealth report in 2023, in Kazakhstan alone there were 44,000 dollar millionaires whose number is expected to increase by 37% in 2028. In Turkey the figure was over 60,000 and growth rate is expected to be 43% in 2028.
However, Syracuse’s recent research reveal a substantial market is still underserved, as family offices and HNW individuals struggling to find assistance beyond their traditional banks or law firms. These groups tend to be mistakenly classified within the Middle Eastern region in various wealth reports, however, Syracuse firmly believe that they need to be looked after as a standalone region.
The company has also demonstrated its ability to navigate complex regulatory environments and build strong local partnerships. By fostering relationships with regional financial institutions and leveraging local expertise, Syracuse effectively mitigates risks and seizes growth opportunities for its clients.
Charting the Future
It’s worth pointing out that family offices are increasingly embracing technology today. In the pursuit of excellence, firms are seeking out technology solutions that can elevate their investment management practices, improve operational efficiency, and enhance client services. They’re also proactively investing in cybersecurity solutions to safeguard financial data and sensitive client information. Ultimately, firms are realising that a robust operational infrastructure is key to success.
Syracuse’s leadership is focused on strengthening its position and exploring new growth opportunities. This strategy includes expanding product offerings and enhancing digital platforms to deliver greater client value. “We’re always looking for ways to improve and innovate. Our clients’ success is our top priority, and we’re dedicated to helping them reach their financial goals,” Jenkins emphasizes.
